TRIUMPH MOTORCYCLES UNVEIL ALL-NEW FACTORY TOUR
On Wednesday 11th August Triumph Motorcycles Factory Visitor Experience launched an all-new Factory Tour.
The redesigned Factory Tour now includes a visit to the Centre of Excellence, home of Triumph’s prototype development and 3D printing, as well as the world-renowned Paint Shop. A new UK assembly line can also be viewed from the tour.
The new assembly facility has been designed to build several thousand motorcycles a year, across a wide variety of Triumph models – for the UK and European markets. This follows Triumph’s plan to continue to build motorcycles in the UK, and to increase capacity to respond to shifts in customer demand, all while focussing on the UK and European markets.
With this refreshed Factory Tour, you can get close up to the 3D designs, tools and components being used in early-stage prototype builds whilst been guided through a new state-of-the-art facility, as Triumph promises to continue to build all of their engineering prototypes at the Hinckley Headquarters.
One of the visitors on the very first Factory Tour, Nicole Coates said, ‘It is quite impressive! I have come away with a great appreciation for the quality that’s coming from Triumph. I was surprised to see so many people working by hand rather than robots. It is such a personable experience; the staff working in the Factory looked very at ease and proud of what they were doing.’
Anthony Coates, who had received the Factory Tour as a gift added ‘The experience overall has been great. The tour guides pitch it very well, throughout the route it’s easy to follow and understand. Even after the Factory Tour, we visited the Exhibition which was fascinating, and the Café was very satisfying with friendly, welcoming staff. I would recommend Triumph Factory Visitor Experience!’
Head of Customer Experience Simon Thrussell commented: “We are very much looking forward to welcoming everybody back to enjoy the fantastic new factory tour. A team from across the business has worked relentlessly to create a thoroughly engaging, educational and exciting experience that the whole family can enjoy.”
For visitors looking for a behind the scenes glimpse of this new Factory Tour, tickets can be booked online from the Triumph Motorcycles website, priced from £20 per person. The Exhibition, 1902 Café and Factory Shop will continue to offer free entry.
For more information on the Triumph Factory Visitor Experience click here: https://www.triumphmotorcycles.co.uk/visitor-experience
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For further information contact Stefano Campaci on email@example.com
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For further information contact:
Stefano Campaci (Global PR and Sponsorship Manager)
Notes to Editors
- First established in 1902, Triumph Motorcycles celebrated 118 years of motorcycle manufacture in 2020. For more than three decades, Triumph Motorcycles has been based in Hinckley, Leicestershire, and has produced iconic bikes that perfectly blend authentic design, character, charisma and performance.
- Building around 60,000 bikes per year, Triumph is the largest British motorcycle manufacturer and has around 650 dealers across the world.
- This focus, innovation and engineering passion has today created a broad range of bikes suited to all motorcycle riders, including the stunning new Trident 660, epic new Tiger 900, world leading Rocket R and GT, new higher performance Street Triple 765RS, iconic Scrambler 1200, Speed Triple, transcontinental Tiger 1200, iconic Triumph Bonneville family including the sporty Speed Twin, Bonneville Bobber, legendary Thruxton RS, accessible Street Twin, Street Scrambler and iconic Bonneville T120 and T100, plus an exciting and accessible A2 range of Triumph motorcycles.
- Triumph currently employs around 1,800 personnel worldwide and has subsidiary operations in the UK, North America, France, Germany, Spain, Italy, Japan, Sweden (Scandinavia), Benelux, Brazil, India, China and Thailand as well as a network of independent distributors. Triumph has manufacturing facilities in Hinckley, Leicestershire, and Thailand plus CKD facilities in Brazil and India.
- The Triumph Bonneville, famously named to celebrate Triumph’s 1956 land speed record on the Bonneville Salt Flats in Utah, USA, was the original British superbike and a race-winner straight out of the crate, chosen by famous motorcyclists of the past for its legendary handling, style, and character. It’s that handling, character and style, married to modern rider-focused technology that makes the new Bonneville family the authentic modern classic choice today.
- Triumph has a glorious racing history, competing in and winning races in almost every class and field of motorcycle sporting achievement. From winning the second ever Isle of Man TT in 1908, through to 1960s road and track domination in Europe and America, right up to contemporary racing achievements with the 675cc Triumph triple powered 2014 Daytona 200 win, the 2014 Isle of Man Supersports TT win, the 2014 and 2015 British Supersports titles and World SuperSport racing, and again in 2019, with another victory at the Isle of Man Supersports TT, piloted by Peter Hickman.
- Triumph’s racing legend continues as the exclusive engine supplier to the FIM Moto2™ World Championship since the start of the 2019 season. Triumph Motorcycles provides all of the teams with race-tuned 765cc triples, each of which is based on the class-leading Street Triple RS powerplant. Redefining the class and breaking record after record in the inaugural year, including the first ever +300km/h Moto2™ top speed, the 2020 season got even faster with another 11 all time lap records and seven different winners from 15 races.
- Triumph’s racing activities are further bolstered by a return to the British Superbike paddock in 2021 with a factory-supported race team in the British Supersport Championship.
- In 2021 Triumph have announced their forthcoming entry into the Motocross and Enduro worlds as well as a new factory racing effort, with a commitment to top tier championship racing in both Motocross and Enduro series.