TRIUMPH & FREEDOMROAD FINANCIAL PARTNER WITH TOBC RACING FOR RETURN TO DAYTONA 200

In 2022, Triumph Motorcycles, celebrating 120 years of performance, returns to the paddock for the 80th running of the Daytona 200 with a factory supported racing effort in collaboration with TOBC racing.

The TOBC – Triumph racing team will be the result of a partnership between the British brand, with support from FreedomRoad Financial, and the racing team led by Michelle Lindsay, which has won three of the past six runnings of the legendary race, and is the only women owned team with a Daytona 200 win.

Triumph Motorcycles will be officially supporting TOBC by supplying race bikes derived directly from the Street Triple RS, along with insights gained from the Dynavolt Triumph team which ran those motorcycles in the 2021 British Supersport Championship. The bikes will be powered by the Triumph 765 Triple engine, which has proven outstanding performance and reliability in the last three seasons of the Moto2™ World Championship and are now approved under the sanctioning of the American Motorcyclist Association and MotoAmerica, as they’ve closely replicated the rules set by World Supersport Championship for 2022, allowing for a wider range of motorcycles to compete.

Helming the TOBC Triumph motorcycles at the Daytona International Speedway is a pair of veteran riders Danny Eslick and Brandon Paasch. Together, Eslick and Paasch have won five of the last seven Daytona 200 events. Paasch is the defending Daytona 200 champion following his win in 2021 and has spent a full 2021 season riding a similar Triumph Street Triple RS derived race bike in the British Supersport Championship for PTR racing’s Dynavolt Triumph team. Eslick is a four-time winner, including a win on a Triumph Daytona 675 in 2014, taking his most recent win in 2018. Together, Eslick and Paasch present a strong lineup for the highspeed demands of the Daytona 200.

Jeremy Appleton – Global Racing Manager, Triumph Motorcycles: “It is a significant step to have two Triumph Street Triple RS motorcycles bringing our technology back to the Daytona 200. This is a legendary race, followed by racing enthusiasts from around the world, and it’s only fitting that as Triumph celebrates 120 years of motorcycle performance, that we compete in the milestone 80th outing of the iconic race. With the support of FreedomRoad Financial, we’ve partnered with a race team and riders that are proven winners and together with the Street Triple RS, could very well be the recipe for a potent challenge from Triumph at this year’s Daytona 200.” Michelle Lindsay – TOBC racing owner: “It is a tremendous opportunity for the TOBC team, and we are grateful for the support and partnership of Triumph on both sides of the pond. We appreciate the enthusiasm and excitement of Triumph and FreedomRoad Financial, and the willingness of the PTR team to share the experience gained in 2021. We’re also thankful for Boulder Motorsports for building the bikes, and for the support from our key sponsors Politus & Matovina P.A. Attorneys, Palm Beach Police and Fire Foundation, Jay Geeker Studios, Pirelli, and K-Tech, to help make this all happen. TOBC looks forward to building on the 2021 success and putting two riders on the box for the 2022 Daytona 200!”

Danny Eslick – Rider & 4-time Daytona 200 Winner: “I’m always excited to take on the full field of riders for 200 miles at the World Center of Racing, but this year feels special. I won my first Daytona 200 on a Triumph and this year I’ll be riding to win a record setting fifth win on one.”

Brandon Paasch – Rider & 2021 Daytona 200 Winner: “I’m incredibly excited to return to the Daytona 200 with this team, and with the continued personal support from the Classic Car Club of Manhattan, Evolve GT, and Luxe Star. I feel very comfortable with this bike already after the full season riding it for PTR in British Supersport. I can’t believe I’ll now be riding a Triumph at Daytona, like the legend Gary Nixon, as a defending champ on a team with a 4-time winner. It all feels so unreal, but I couldn’t be more confident in this bike and this team.”

Tom Collins – Managing Director, FreedomRoad Financial: "When Triumph asked us if we wanted to go racing with them at the Daytona 200, it was an easy decision. We are proud to have Triumph as our longest tenured OEM relationship as we've been their retail finance partner since 2008, and we’re honored to help them make it back to the top of the podium at the 80th Daytona 200.”

For further information, contact:

 Triumph: 
Adam VanderVeen
adam.vanderveen@triumphmotorcycles.com  

ABOUT TRIUMPH

• First established in 1902, Triumph Motorcycles celebrated 120 years of motorcycle manufacture in 2022. For more than three decades, Triumph Motorcycles has been based in Hinckley, Leicestershire, and has produced iconic bikes that perfectly blend authentic design, character, charisma, and performance.
• Through its global dealer network of 701 dealers, in 2021 Triumph sold a record number of 81,541 motorcycles, representing a growth over the prior year of 29%.
• This focus, innovation and engineering passion has today created a broad range of bikes suited to all motorcycle riders, including the stunning new transcontinental Tiger 1200 Rally and GT line-up, Speed Triple 1200 RR and RS, Tiger Sport 660 and Trident 660, epic Tiger 900, world leading Rocket 3 R and GT, high performance Street Triple 765 RS, iconic Scrambler 1200, and the legendary Triumph Bonneville family updated for 2022, including the Bonneville Bobber, Thruxton RS, Street Twin, Street Scrambler, and the iconic Bonneville T120 and T100.
• Triumph currently employs around 2000 personnel worldwide and has subsidiary operations in the UK, North America, France, Germany, Spain, Italy, Japan, Sweden (Scandinavia), Benelux, Brazil, India, China and Thailand as well as a network of independent distributors. Triumph has manufacturing facilities in Hinckley, Leicestershire, and Thailand plus CKD facilities in Brazil and India.
• The Triumph Bonneville, famously named to celebrate Triumph’s 1956 land speed record on the Bonneville Salt Flats in Utah, USA, was the original British superbike and a race-winner straight out of the crate, chosen by famous motorcyclists of the past for its legendary handling, style, and character. Updated for 2021 with even more performance, capability, and style, it’s that handling, character and iconic looks, married to modern rider-focused technology that makes the new Bonneville family the authentic modern classic choice today.
• Triumph has a glorious racing history, competing in and winning races in almost every class and field of motorcycle sporting achievement. From winning the second ever Isle of Man TT in 1908, through to 1960s road and track domination in Europe and America, right up to contemporary racing achievements with the 675cc Triumph triple powered 2014 Daytona 200 win, the 2014 Isle of Man Supersport TT win, the 2014 and 2015 British Supersport titles and World SuperSport racing, and in 2019, with another victory at the Isle of Man Supersport TT, by Peter Hickman.
• Triumph’s racing legend continues as the exclusive engine supplier to the FIM Moto2™ World Championship since the start of the 2019 season. Triumph Motorcycles provides all teams with race-tuned 765cc triples, each of which is based on the class-leading Street Triple RS powerplant. Redefining the class and breaking record after record in the inaugural year, including the first ever +300km/h Moto2™ top speed, the 2020 season got even faster with another 11 all-time lap records and seven different winners from 15 races. In 2021, Triumph announced the renewal of the contract as the exclusive engine supplier to the FIM Moto2™ World Championship for three more years.
• Triumph’s racing activities are further bolstered by factory-supported race team in both the World SuperSport Championship (Dynavolt Triumph) and British SuperSport Championship.
• In 2021 Triumph announced their forthcoming entry into the Motocross and Enduro worlds as well as a new factory racing effort, with a commitment to top tier championship racing in both Motocross and Enduro series.

ABOUT TOBC RACING

• TOBC racing is a professional Motorcycle Road racing team based in the United States.
• Led by owner Michelle Lindsay, TOBC Racing won the 2015, 2017, and 2018 Daytona 200, and came in 2nd overall for the MotoAmerica 1000 Superstock Championship and the 2014 AMA Supersport Championship. The team also has the distinction of being the only women owned team to have won a Daytona 200 race. TOBC Racing is a privately funded team focused on the support of Amateur Road Racing and the development of younger racers through the National Endurance, Team Challenge, and Sprint Series hosted by CCS, WERA, CMRA, ASRA, and FIM/MotoAmerica.
• The Team’s Sponsors for 2022 include: Triumph Motorcycles, FreedomRoad Financial, Politus and Matovina P.A. Attorneys based out of Daytona Beach Florida, Palm Beach Police and Fire Foundation, Jay Geeker Studios, Pirelli, K-Tech, Boulder Motorsports, Speigler, Spider, Spark, HEL, Motul, STP, Brembo, Full Spectrum Power, and Arai.

ABOUT FREEDOMROAD FINANCIAL

• FreedomRoad Financial (FRF), a fintech lending division of Evergreen Bank Group, is a national powersports lending company providing retail loans exclusively through authorized motorcycle dealerships, including Triumph.
• In 2022, FreedomRoad Financial will celebrate 15 years of serving the powersports marketplace. Since its founding in 2007, FRF has funded over $2.5 billion in powersports loans, and, through its network of over 1,500 dealer partners, has helped over 225,000 customers realize their dream to Get out and Ride! FRF partners with over 20 Original Equipment Manufacturer (OEM) brands, serving as their retail finance partner and underwriting loans in all 50 states and Puerto Rico.
• FRF recently joined the Motorcycle Industry Council and looks to continue expanding in 2022. FRF will bring on additional partners and dealers throughout the year and will introduce upgraded technology and services. With these additional partners and fintech capabilities, FRF is poised to help thousands of new and returning customers nationwide realize the joy of powersports ownership.