JOIN TEAM TRIUMPH FOR DGR 2024 - TOP FUNDRAISER TO WIN THRUXTON FINAL EDITION

• Registration now open for The 2024 Distinguished Gentleman's Ride
• Top overall fundraiser to win iconic Thruxton Final Edition
• Team Triumph to ride ‘side by side, worldwide’ with DGR X Triumph clothing prizes for top five fundraisers

Registrations are now open for The Distinguished Gentleman's Ride (DGR), taking place simultaneously on Sunday 19 May 2024 across the world.

The world's largest charity event for classic and vintage motorcycle enthusiasts will be supported by Triumph Motorcycles for the 11th year, helping to raise awareness and funds for men’s mental health and prostate cancer research.

This year, the DGR is calling on riders from across the globe to join forces for a monumental push towards hosting 1000 rides, in line with its “Side by Side, Worldwide” campaign. To help reach this goal, Triumph is working with its global dealer network to host, and participate in, even more rides this year.

To inspire all riders to raise as much money for Movember’s men’s mental health and prostate cancer initiatives as possible, Triumph will reward the top fundraiser with an iconic Thruxton Final Edition; a rare opportunity to own a piece of motorcycling history.

The epitome of café racer style, and the perfect motorcycle to turn heads at the DGR, the Thruxton Final Edition is the result of generations of Thruxton development. Beautifully finished in an exclusive Competition Green paint scheme, with hand-painted gold lining and signed by the artist, the Thruxton Final Edition blends the style and traditional elegance of the RS, paying homage to the Thruxton’s rich racing heritage.

Set to become a desirable collectors' item, the Thruxton Final Edition will come with a certificate of authenticity featuring the bike’s unique VIN number, signed by members of the Thruxton 1200 design team and Triumph’s CEO, Nick Bloor. A unique Final Edition engine badge with a gold-finished surround and ‘Final Edition’ graphic infill will also be included.

A new clothing range featuring both the DGR and Triumph brands has been launched to support this year’s ride, and 2024 sees the launch of Team Triumph, a dedicated riders group, so all participants have the chance to join Triumph’s global community while raising money to promote men’s health. Triumph X DGR clothing prizes are available for the top five fundraisers in the group.

Paul Stroud, Chief Commercial Officer, Triumph Motorcycles said: “We share the DGR’s ambitious goal for 2024; to bring even more riders together, in more places around the globe, to raise even more money for men’s mental health and prostate cancer. We are working side by side with the DGR and our growing global dealer network to help achieve 1000 Rides. This year, we will be rewarding the highest fundraiser with an iconic motorcycle; the Thruxton Final Edition, as well as donating five exclusive clothing prizes to Team Triumph fundraisers. In this way, we hope to unite and inspire Triumph riders across the world on 19 May to join Team Triumph, dress dapper, raise money and enjoy the ride.”

“In 2024, we have set ourselves the goal of reaching 1000 cities around the world,” says Founder and Director of The Distinguished Gentleman’s Ride, Mark Hawwa. “We have ridden with each other on the same day all around the world since 2012. Our community is one that comes together, despite borders and oceans, riding side by side to raise increasingly critical funds and awareness for men’s mental health and prostate cancer. DGR 2024 is the year that we celebrate our fellow gentlefolk around the world that we ride alongside, united by a passion, and driven by the cause.”

Hedon Helmets, ELF Lubricants, and Quad Lock will also be rejoining the classic inspired charity event, further rewarding the efforts of the year’s fundraisers.

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For further information contact:
Lisa Jones, Global PR, and Events Manager at lisa.jones@triumph.co.uk

NOTES TO EDITORS

ABOUT THE DISTINGUISHED GENTLEMAN’S RIDE
The Distinguished Gentleman’s Ride unites classic and vintage style motorcycle riders all over the world to raise funds and awareness for prostate cancer research and men’s mental health. 

The Distinguished Gentleman’s Ride was founded in Sydney, Australia in 2012 by Mark Hawwa. After inspiration from a photograph featuring classic suits and vintage motorcycles, Mark decided a themed ride would be a great way to combat the often-negative stereotype of motorcyclists and connect the global motorcycling community and to raise funds for a cause important to every rider. The Distinguished Gentleman’s Ride has raised over US$45M for prostate cancer research and men’s health since 2012.

For more information, visit www.gentlemansride.com.

ABOUT MOVEMBER
Movember is the leading charity changing the face of men’s health on a global scale, focusing on mental health and suicide prevention, prostate cancer and testicular cancer.

The charity raises funds to deliver innovative, breakthrough research and support programmes that enable men to live happier, healthier and longer lives. Committed to disrupting the status quo, millions have joined the movement, helping fund over 1,250 projects around the world. In addition to tackling key health issues faced by men, Movember is working to encourage men to stay healthy in all areas of their life, with a focus on men staying socially connected and becoming more open to discussing their health and significant moments in their lives. The charity’s vision is to have an everlasting impact on the face of men’s health. To donate or learn more, please visit Movember.com.

ABOUT TRIUMPH
First established in 1902, Triumph Motorcycles celebrated 120 years of motorcycle manufacture in 2022. For more than three decades, Triumph Motorcycles has been based in Hinckley, Leicestershire, and has produced iconic bikes that perfectly blend authentic design, character, charisma, and performance.

With more than 84,824 motorcycles delivered in 2023, and a milestone 803 dealers across the world in 2023, Triumph is the largest British motorcycle manufacturer.

Triumph currently employs around 3,000 personnel worldwide and has subsidiary operations in the UK, North America, France, Germany, Spain, Italy, Japan, Sweden (Scandinavia), Benelux, Brazil, China, and Thailand as well as a network of independent distributors. Triumph has manufacturing facilities in Hinckley, Leicestershire, and Thailand plus CKD facilities in Brazil and India.

With a laser-sharp focus on what riders across the world are looking for, a passion to deliver the perfect ride for every customer, and attention to detail that delivers the highest quality motorcycles, Triumph offers a growing range of category-leading motorcycles spanning Modern Classics, Roadsters and Adventure bikes. From the accessible Speed 400cc TR series to the Rocket 3 with its powerful 2500cc engine, every model exemplifies Triumph’s iconic style, quality and performance.

Delivering a fun, agile and confidence-inspiring ride for riders of all ages and experience levels, the Speed 400 and Scrambler 400 X launched in 2023 with a brand-new single engine platform (TR Series), representing incredible value for money and bringing Triumph to a whole new generation of riders.

The Modern Classics feature Triumph’s legendary Bonneville twin engine. Famously named to celebrate Triumph’s 1956 land speed record on the Bonneville Salt Flats in Utah, USA, the Bonneville was the original British superbike and a race-winner straight out of the crate, chosen by famous motorcyclists of the past for its handling, style, and character. Now, the Bonneville family has evolved, with rider-focused technology and cool custom style. The range includes the Bonneville Bobber, Speedmaster, Thruxton RS, Speed Twin 900, Speed Twin 1200, Scrambler 900, Scrambler 1200 and the iconic Bonneville T120 and T100.